German Football Association campaign wins 'International Sponsoring Award'
One of our favourite placements this year - Foal's 'Inhaler' in the German football association's brilliant spot promoting amateur football, which any soccer parent can relate to only too well. The spot airs prior to the matches of the German national team, who fortunately ended up playing the maximum possible number of matches this year(!) and continues to pick up awards - most recently the 'International Sponsoring Award' from the German association of sponsoring agencies (FASPO).